Have you lost your passion for your company? You can fall out of love with your business, just like you can fall out of love with a person. When everything feels boring, you might find that you need to shake things up a little. When you started your business, you likely had millions of new ideas and concepts. Now, you are lucky if you bother to come up with a new idea every seven months. If you need a change, here it is. Here are ten simple ways to improve your business in 2015.
Shake things up a little
From January 2015, you have a chance to make a real difference within your company. Now is the time to shake things up a little. If you have a solid business structure in place, revamp it. You can move your management team around and see if you find something that works a little better than before. Don’t settle for something that works; strive for something that excels.
Revise your goals
When you first set your company goals, you were at the beginning of your business career. Now, several years down the line, you have other things to worry about on a day to day basis. The start of a new year is a great time to revise your business goals. What are your goals and dreams? If you change your focus, you will find a new passion for your career. Having new goals makes things a little tough, but it also makes things exciting.
Reward your staff
If your staff did a great job last year, it is time to show them that you appreciate it. When your staff excel, you need to let them know that you notice. If you don’t show any interest in your staff, you will find that they will go elsewhere. If you have great employees, you want to keep them. That means that you need to reward them. Give your staff an extra day of holiday or take them for a special meal. Do something that will prove to them that you care.
Focus on market trends
If you have lost your grasp on what is current, you have some homework to do. Staying in touch with trends and popular culture will make a world of difference to your company. When you don’t care about your business, it shows. You need to start reading industry news and finding out about the latest trend. The duty shouldn’t be yours alone. Talk to your staff and encourage them to bring new ideas to the table on a monthly basis. If everybody in your team reads about market trends, your company will always be ahead of the game.
Refresh your health and safety knowledge
When was the last time you undertook some health and safety training? As a business owner, you have a responsibility to your employees to look after their best interests. You need to make sure that your staff are safe while they are at work. If you haven’t had training for a good few years, it is time to refresh your knowledge. If you don’t so so, you could be putting your staff and yourself at risk every single day. Consult with environment experts at Praxis 42 to see what changes you can make within your business now.
Tighten your belt
Has your company been leaking funds? Be honest with yourself. Are you spending more than you need to ever single month? If the answer is yes, it is time to tighten your belt. You should talk to your accountant about ways in which you can improve your business. There are bound to be loads of ways you can save money. Many business owners don’t trust accountants, but you should. If you get an expert, he or she can help you to save money without cutting back on staff or resources.
Retrain your sales team
Sales is an ever-changing field. Sometimes sales staff get comfortable in their role and stop chasing new clients. You should make a genuine effort to retrain your sales staff so that they are ready to win loads of new customers. You could take staff on a training day so that they learn new skills. Make sure that your staff are always learning new things and improving their game.
Refresh your enthusiasm
If you are not enthusiastic about your business, how can you expect other people to be? If you want your employees to work hard and succeed, you need to show them how. If you have fallen out of love with your business, it is time to revamp your relationship. Start finding ways to excite yourself when it comes to working. Maybe you could undertake a new project or partner with a new firm. When you feel like you have completed your life’s goals, it is time to get new ones.
Make social media fun (again)
What is your current social media strategy? Do you even have one? If you don’t have a solid strategy in place, you will fail. You should go out of your way to have a little fun with social media. It can be enjoyable when you know how. Engaging with an audience online means showing some humanity. Look at some social media marketing tips and ideas online. There are loads of fun ways to reach new markets and interest your current customers.
Hire three new people
You might think that you don’t have a need for three new people, but you do. When you have the same staff in a company all the time, it will stagnate. You need fresh blood in your company so that you get new ideas and shake things up. You could hire an intern or somebody to shadow your senior staff. You will be training people to take the reigns when others move on, and you will be giving new people a chance to thrive. Start advertising for new people in January and see who you can find.
Photography by Sebastiaan ter Burg