Finding New Customers

Your customers are the corner stone of your business, and the aim of any business-owner is always to find more customers. Here are a few quick tips on finding your customer base, and growing it.   Picture Your Customer You will need to have a clear picture of who your customer is. How old are they? Where […]

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Marketing On A Budget

It’s difficult for a business to make a decent profit without a solid advertising and marketing strategy, but many smaller businesses don’t have a huge budget to work with. Fear not; a smaller budget doesn’t have to mean that you sacrifice your marketing.   If It Ain’t Broke, Don’t Fix it If you’ve been running the same […]

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Market Research Don’ts

Market research is a necessary component of any successful business venture; it helps you figure out who your customers are, what they want, and whether or not you’re currently meeting their needs. It will help you see where you currently stand in terms of the aims of your business, while working out what you could […]

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Marketing With Social Media

In recent years, social media has begun to take a central role in many people’s lives. In response to this shift, many businesses, both big and small, have caught on to the importance of social media in their marketing strategy. If you haven’t started utilizing the world of social media to promote and expand your brand, […]

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Transform Your Desk Space

Whether you work from home or go into an office, your desk space is crucial to your productivity and let’s face it, also your general mood on most days. A cluttered or messy work space can annoy you before you even sit down and an empty or sparse desk can make the day seem longer than it […]

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Creating A Positive Work Environment

Spending money on creating a positive work environment is sometimes seen as an extravagant expense.  But various physiological studies have laid waste to this way of thinking.  Gone are the days of sweatshop-like environments.  Employers are increasingly realizing the valuable asset their man power is and are coming up with more creative ways of ensuring happier staff.  Content staff who feel […]

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Could You Run Your Business From Home?

For many small business owners the first steps into entrepreneurship start in the famous garage or the living room. But the moment everything is in place and official you will have to ask yourself if an office space is needed, or if you can continue working from home. As a business owner you have to ask […]

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The Benefits Of A Co-Working Space

Starting your own small business or working for yourself at home can be liberating, but it can also be lonely and quite honestly, a little boring at times. Sharing an office space with someone could well be the answer. If your work is creative, such as design or writing, sharing an office space could be […]

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Reducing Back Pain At Your Desk

Sitting at a desk for hours each day is an essential part of most peoples’ working day, however, this can often result in back pain which can be harmful in the long term and could severely impact upon your productivity. That is not an ideal situation at all! There are many factors that contribute to […]

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The Best Business Apps 2014

There’s no getting away from it- technology is all around us, from voice activated dialing to one-touch up to date news on tablets. It seems that almost everybody has a tablet, and these can be particularly useful for conducting business. But with all the business apps available out there, which ones should you be using? A […]

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